FASHION

Dec 2023

WHAT WENT DOWN AT THE SUPREME & CORTEIZ POP UP AND THE 15 SECOND BEFORE IT SOLD OUT.

Red Pill or Blue Pill?

This is what started at 8:40 this morning as people began to rush to Piccadilly Circus or Oxford Street in a bid to be first in line, and after an hour of chaos & confusion, the same question was repeated. However, this time with two train stations in west London up for play, and after another 45 minutes an arm of people marched on a Goals football pitch in west London.

In traditional Corteiz style, we were met with a group dressed head to toe in unreleased Corteiz items issuing instructions as to what to do, and shortly after all fifteen hundred people were in lines for the anticipated collaboration between London's Corteiz and NYC Supreme clothing brands.

The location was special, a sort of 360 moment as this specific Goals Pitch is a landmark for everyone who grew up in west London, numerous nights in our childhood were spent playing 5-A-Side and taking it over for this activation was a perfect moment for Clint and Corteiz.

During the build-up to this release, CRTZ got a lot of hate with people doubting its ability to sell out or draw a crowd compared to previous ones. The combination of the number of people who turned out at the activation and the fact that it sold out online in 15 SECONDS definitely reminded me of what is really going on.  

There is no word as to when or if there is going to be more availability for these limited edition items but as always; if we know, you know.