CULTURE

Mar 2023

The CRTZ 95's are here!

The CRTZ RulesTheWorld x Nike 95's

The high anticipated CRTZ x Nike Air Max 95's are here. And they went quick. With all pairs and sizes selling out within an hour on CRTZ.XYZ website. Customers who have been purchasing the brands clothing since 'Day 1' received early access codes for the drop allowing them to secure the shoes.

By @AMPSTUDIOSPARIS

Clint (the brand owner) has always been against resellers and bots and this carried across into this drop. What caught everyone by surprise was once logging in with the password, a question to continue would pop up, "What year did CRTZ start?". This anti bot technique seems to have worked well, and is better than a lot of other sales platforms anti bot mechanisms.

Even though the shoes sold out, marketing for the drop has continued with fly posters being spotted all over London.